Product judgment
Challenge assumptions, sharpen the MVP and help decide what should—and should not—be built.
Build Together
You bring the problem and market insight. We bring the technology to build around it.
Microreal partners with selected founders to turn strong ideas into real products and scalable companies. Rather than operating only as an outsourced development team, we can take long-term technical ownership—from product decisions and architecture to writing code, launching and scaling.
THE MODEL
Shared ownership.
Shared ownership.
Shared incentives.
Instead of optimizing for project hours, we can structure selected partnerships around the long-term value of the product.
Cash + equityEquity-basedRevenue shareHybrid structures
Partnership structure is agreed case-by-case and depends on fit, stage, scope and commitment from both sides.
IMPORTANT
This is not discounted development in exchange for speculative equity.
We selectively partner where we believe in the problem, market, founder and our ability to materially increase the company’s chance of success.
What this means
A technical partner who cares about the company behind the code.
We stay close to the product, users and business model. The goal is not simply to ship software—it is to build the technical foundation for a valuable company.
Hands-on engineering
Architecture, backend, frontend, mobile, AI integration and cloud work stay connected to actual implementation.
Technical ownership
Think beyond launch: reliability, security, hiring, maintainability, technical debt and the next stage of scale.
Founder alignment
When the structure includes equity or revenue share, our incentives are tied to building enduring product and company value.
Who we want to meet
Strong founders with a problem worth owning.
We are selective because a true partnership requires meaningful commitment on both sides.
GOOD FIT
- You have strong domain or commercial insight.
- The problem is important enough for customers to pay for.
- You want to build a durable company, not just an app.
- You are ready to own customer discovery, sales, partnerships or operations.
- You value pragmatic execution and open founder-level debate.
- The product fits our strengths in HealthTech, PropTech, FinTech, AI or data-rich software.
LESS LIKELY TO FIT
- You are only looking for free development.
- The idea has no clear customer or problem yet.
- You expect the technical partner to own every company function.
- You want a fixed feature list built without validating assumptions.
- There is no meaningful long-term upside or founder commitment.
How we explore a partnership
Start with alignment before talking about structure.
Founder + problem
Understand your background, the customer, market insight and why this problem matters.
Product + evidence
Review what has been validated, what remains uncertain and what an effective first product needs to prove.
Roles + commitment
Define who owns product, technology, sales, fundraising, operations and other critical company responsibilities.
Partnership structure
If the fit is strong, agree a structure—cash, equity, revenue share or hybrid—that reflects contribution, risk and long-term commitment.
THE PRINCIPLE
We want to build products we are proud to own—not just projects we can invoice.
Have the right idea and founder fit?
Tell us what you want to build—and why you should be the person building it.
A useful first message includes the problem, target customer, what you already know or have validated, your background, and what you want from a technical partner.